IML Content Marketing
IML Content Creation & Marketing
At IML Company, we create and market top-quality content that will help your business succeed online. Our team of experts craft engaging and relevant content that resonates with your target audience, builds brand awareness, and drives results. Our content marketing strategies are designed to boost your website’s SEO, generate leads, and increase conversion rates. Partner with us to establish yourself as a top leader in your industry and take your online presence to new heights.
Research & SEO
The first stage of content marketing is research and SEO. This stage involves identifying your target audience, researching their needs and interests, and determining the keywords and phrases they use when searching for information online. This information helps you develop an effective content strategy that targets the right audience with the right content. Additionally, SEO research helps you optimize your content for search engines, making it easier for your target audience to find your content.
Once you have identified your target audience and determined your content strategy, the next stage is content creation. This stage involves developing high-quality, engaging content that addresses the needs and interests of your target audience. Content creation can take many forms, including blog posts, social media posts, google my business, and more. The key is to create content that is relevant, informative, and engaging, and that aligns with your overall content strategy.
This stage involves optimizing your content for distribution and promotion. This includes formatting your content for various channels, such as social media, email, SMS, and your website. By developing high-quality content and promoting it effectively, you increase the likelihood of other websites linking to your content (known as backlinks), which can improve your website's authority and search engine ranking.
The content analytics stage involves analyzing the performance of your content to understand what is working and what is not. This analysis includes metrics such as website traffic, engagement rates, and conversion rates. It helps you understand how your content is resonating with your target audience and provides insights on how to optimize your content marketing strategy for better results.
Content Marketing Data Trends
70% of people prefer information from blogs over traditional paid advertisements when learning about a company.
It is estimated that approximately 77% of internet users read blog posts.
Companies with a blog report a 67% monthly increase in leads versus companies without a blog.
Content Marketing Clients
Clients we work with.
The Daily Beet
"The team at IML has done an incredible job for my company . It is clear that they truly care about their clients and how each ad dollar is spent . It’s been really gratifying to see them adjust and optimize our ads each month so that we get better results . I strongly recommend IML to any company looking to grow and attract new customers."
B. Garrison Photography
"IML Company has been a dream to work with. Their reliability & consistency in delivery has built an amazing trust for us as the client. IML makes sure all aspects of my website has been taken care of and they work relentlessly around the clock to make sure everything runs smoothly. Hiring IML Company has been the best business decision we have made."
"When I was presented with the challenge of getting setup quickly to operate my business communications, have an online presence, and have reliable analytics, site updates, and software, IML Company greatly exceeded all of my expectations, and I'm glad I trusted my gut feeling and went with them. I look forward to continue our business relationship and utilize more of their services as my business is beginning to expand."